Neuw Denim is inspired by the subculture of risk takers; people of passion and expression, those who cut through the everyday to find a new path. At the core of Neuw denim exists a desire to create modern jeans for today.
For the best times of your life. Jeans to be worn from dusk til dawn. Jeans to be worn as the world changes around you and you change the world. Jeans for living hard, fast and strong. Jeans to be worn in the moments where passion meets daring and the outcome is innovation, is creation, is something new. Like a fine wine Neuw Denim develops character with patience and becomes better with time.